Enter Japan. Find Partners. Grow Your Business.
JFEX helps international food and beverage brands connect with qualified buyers, importers, distributors, retailers, and strategic partners across Japan.
Through curated business matching programs, face-to-face meetings, and networking opportunities, JFEX provides an ideal platform to establish valuable partnerships and grow in the Japanese market.
Previous Shows
Discover the highlights from previous editions of JFEX.
Explore exhibitors, products, photos, and videos to see how companies connect with buyers and business partners in Japan.
2025 WINTER
415 Exhibitors | 10,339 Visitors*
2026 SUMMER
465 Exhibitors | 19,452 Visitors*
*The numbers are including concurrent show.
The JFEX Edge: Why Exhibit with Us?
01. Designed for Brands New to Japan
JFEX attracts buyers, importers, distributors, and retailers seeking new-to-Japan products and international brands, making it an ideal platform for market entry.
02. Find the Right Partners
Meet importers, distributors, retailers, wholesalers, and food service professionals who can help grow your business in Japan.
03. Business Matching That Matters
Benefit from curated business matching programs, networking opportunities, and face-to-face meetings with qualified decision-makers.
Exhibitors’ Voice
For those looking to penetrate the Japanese market or seeking specific insights into food distribution and sales in Japan, I strongly recommend participating in JFEX. It offers a wealth of information that can prove to be highly beneficial for your business.
SOUTH KOREA | Craft Beer
The show was fantastic and well-organized. The booth setup and floor positioning were excellent. Also, the staff was extremely helpful, they always assisted us immediately. It was perfect.
PHILIPPINES | Snacks
We have received a good response and our companies are very happy. They have made new business contacts and are prepared to follow up on the number of deals they made. So we are expecting very good outcomes out of the show.
SOUTH AFRICA | Export Promotion
How to Exhibit
1. Consultation & Planning
Discuss your goals, target buyers, and exhibition plans with our team.
2. Submit Your Company Profile
Register your company and product information to showcase your brand to visitors.
3. Prepare Your Booth
Select your booth design, equipment, and optional services to fit your exhibition goals.
4. Promote Your Participation
Announce your participation and start generating business opportunities before the show.
Booth Size Options
Standard Booth
16.2 sqm (6m × 2.7m)
Choose the booth size and layout that best fit your objectives and maximize your exhibition results.
You are free to arrange your own contractor and booth design. Rental booth packages are also available through the organizer.
Additional booth locations and configurations may be available upon request.
Mini booths (3m × 2.7m) are also available.
Rental Display System
Achieve a professional and distinctive booth presence without the cost of a custom stand build.
Choose from a range of cost-effective rental booth packages tailored to your objectives and budget.
Design Type
Large-format custom graphics help maximize brand visibility and create a strong visual impact on the show floor.
Wooden Type
A stylish and sophisticated wooden booth design that enhances your brand image and creates a premium exhibition presence.
B Type
A simple and practical booth package equipped with the essentials for exhibiting, making participation easy and efficient.
Exclusive Services for Exhibitors
We offer exhibitor-exclusive tools to help you capture and manage leads, and maximise business opportunities during the exhibition.
Exhibitor & Product Directory
Increase visibility before the show by showcasing your company and products online.
Exhibitor Dashboard
Track performance and gain valuable insights through exhibitor analytics.
Visitor Invitation Tool
Invite target buyers and maximize visitor engagement before the event.
Lead Manager App / Collect
Capture visitor data instantly and manage leads more efficiently.
Promotion Packages to Boost Your Exhibition Results
Enhance your pre-show marketing and maximize visitor engagement during the exhibition.
Premium Package
The ultimate promotion package covering online marketing, pre-show outreach, on-site advertising, and booth visibility to maximize exposure and visitor engagement.
Business Matching Package
Designed to help generate more business meetings through targeted promotions and buyer-focused outreach activities.
Starter Package II
An entry-level package focused on email marketing and on-site advertising to increase visibility and attract visitors.
